Sunday, November 5 at 4 pm

Participate in the festival's MESSIEST event! Pre-register at many prize sponsor locations around Wilson two weeks before the festival. One name will be drawn from each location. Then, prepare to "dive" into a large 10 ft x 10 ft anniversary cake for a variety of prizes.

Everyone Gets A Prize!

Prizes are donated by local sponsors. All participants are winners! With a chance to win one of the following:

  • 217 Brew Works

  • Ace's Ale House

  • Auto Body of Wilson

  • Barton College

  • Cupcake Dream

  • Domino's

  • El Tapatio

  • Krugers Candies

  • Goldsboro Milling

  • Greenlight Community Broadband

  • Heaven's Foot Spa

  • Historic Downtown Wilson

  • NC Whirligig Festival

  • Planet Fitness

  • Pup's Steakhouse

  • Subway

  • Sugarplum

  • Top Choice Communications

  • Wilson Tourism

Sponsor Registration Locations

Pre-registration is open during the week prior to the festival at each sponsor location. Entry is FREE! One name will be drawn from each Sponsor location. Must attend the Cake Dive to win. No substitutes allowed.

Enter as often as you'd like, at these locations:

  • 217 Brew Works - 217 South Street
  • Cupcake Dream - 2861 Ward Blvd
  • Subway - 2861 Ward Blvd
  • Carolina Cheese - Brentwood Shopping Center, 2801 Ward Blvd
  • Ace Ale House - 3720b Peppermill Road

Last chance to register will be at the Greenlight Community Broadband Communications display booth, Saturday November 4 during the festival.

Become a Prize Sponsor!

Are you a local business looking for a way to connect with 20,000 festival attendees? Be a prize sponsor! We are seeking everything from grand prizes to practical prizes. The options are wide open! Contact our Sponsorship Coordinator, in the Festival Office, to learn more.

Time to Dive!

The cake dive will be held on the Courthouse plaza on Sunday at 4 pm. All participants must arrive by 3:00 pm and sign a waiver to "dive". Prizes numbers will be hidden within the large layered cake. Once all prize numbers are found, a prize board will be revealed. Each participant will receive a certificate to redeem their prize after the festival at the sponsor location within 30 days